Advanced Skill Certificate in Measuring ROI on TikTok for E-Commerce

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๊ณผ์ • ์„ธ๋ถ€์‚ฌํ•ญ

  • TikTok Ads Manager Proficiency: Mastering campaign creation, targeting, and budget allocation for optimal ROI.
  • TikTok Analytics Deep Dive: Understanding key metrics like CPC, CTR, CPA, conversion rates, and ROAS for effective TikTok advertising.
  • Influencer Marketing Strategy & ROI Measurement: Evaluating influencer campaigns and measuring their impact on sales and brand awareness.
  • A/B Testing for TikTok Ads: Optimizing ad creatives, targeting, and copy to maximize ROI through data-driven decisions.
  • Tracking & Attribution Modeling for E-commerce on TikTok: Accurately attributing sales and conversions to specific TikTok campaigns.
  • TikTok Shopping Integration & Optimization: Setting up and optimizing TikTok Shopping to drive direct sales and measure ROI.
  • Reporting & Dashboard Creation: Developing comprehensive reports to showcase TikTok campaign performance and ROI to stakeholders.
  • Advanced Targeting Techniques on TikTok: Leveraging advanced targeting options to reach the most valuable customers and improve ROI.

๊ฒฝ๋ ฅ ๊ฒฝ๋กœ

Career Role Description TikTok Marketing Specialist (E-Commerce) Develops and executes TikTok marketing strategies for e-commerce businesses, focusing on ROI measurement and campaign optimization.

TikTok Analytics expertise is crucial.

E-Commerce Data Analyst (TikTok Focus) Analyzes TikTok data to measure the effectiveness of marketing campaigns, providing insights to improve ROI.

Proficient in TikTok advertising and data visualization.

Digital Marketing Manager (TikTok ROI) Manages all aspects of digital marketing, with a strong emphasis on TikTok advertising and ROI tracking .

Deep understanding of TikTok analytics is essential.

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์‚ฌ์ „ ๊ณต์‹ ์ž๊ฒฉ์ด ํ•„์š”ํ•˜์ง€ ์•Š์Šต๋‹ˆ๋‹ค. ์ ‘๊ทผ์„ฑ์„ ์œ„ํ•ด ์„ค๊ณ„๋œ ๊ณผ์ •.

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์™œ ์‚ฌ๋žŒ๋“ค์ด ๊ฒฝ๋ ฅ์„ ์œ„ํ•ด ์šฐ๋ฆฌ๋ฅผ ์„ ํƒํ•˜๋Š”๊ฐ€

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์ด ๊ณผ์ •์˜ ๋น„์šฉ์„ ์ง€๋ถˆํ•˜๊ธฐ ์œ„ํ•ด ํšŒ์‚ฌ๋ฅผ ์œ„ํ•œ ์ฒญ๊ตฌ์„œ๋ฅผ ์š”์ฒญํ•˜์„ธ์š”.

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๊ฒฝ๋ ฅ ์ธ์ฆ์„œ ํš๋“

์ƒ˜ํ”Œ ์ธ์ฆ์„œ ๋ฐฐ๊ฒฝ
ADVANCED SKILL CERTIFICATE IN MEASURING ROI ON TIKTOK FOR E-COMMERCE
์—๊ฒŒ ์ˆ˜์—ฌ๋จ
ํ•™์Šต์ž ์ด๋ฆ„
์—์„œ ํ”„๋กœ๊ทธ๋žจ์„ ์™„๋ฃŒํ•œ ์‚ฌ๋žŒ
London School of International Business (LSIB)
์ˆ˜์—ฌ์ผ
05 May 2025
๋ธ”๋ก์ฒด์ธ ID: s-1-a-2-m-3-p-4-l-5-e
์ด ์ž๊ฒฉ์ฆ์„ LinkedIn ํ”„๋กœํ•„, ์ด๋ ฅ์„œ ๋˜๋Š” CV์— ์ถ”๊ฐ€ํ•˜์„ธ์š”. ์†Œ์…œ ๋ฏธ๋””์–ด์™€ ์„ฑ๊ณผ ํ‰๊ฐ€์—์„œ ๊ณต์œ ํ•˜์„ธ์š”.
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