Certified Specialist Programme in Video Game Marketing
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- Video Game Marketing Fundamentals & Strategies
- Digital Marketing Channels for Video Games (SEO, SEM, Social Media)
- Video Game Market Research & Analysis
- Influencer Marketing & Community Management in Gaming
- Game Advertising & Campaign Management
- Data Analytics & Performance Measurement in Video Game Marketing
- Budgeting & ROI in Video Game Marketing
- Legal and Ethical Considerations in Video Game Marketing
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Career Role Description Video Game Marketing Specialist Develop and execute marketing strategies for video games, leveraging digital channels and traditional media.
Focus on brand building and customer acquisition .
Strong understanding of game marketing metrics is essential.
Social Media Manager (Gaming) Manage social media presence across platforms, creating engaging content and driving community growth.
Experience in influencer marketing and community management is critical for success.
Game Marketing Analyst Analyze marketing campaign performance, providing data-driven insights to optimize strategies.
Proficiency in data analysis tools and marketing analytics is required.
Digital Marketing Executive (Games) Execute digital marketing activities, including SEO, SEM, and email marketing.
A deep understanding of digital marketing best practices is vital.
EntryRequirements
- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- ThreeFourHoursPerWeek
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- OpenEnrollmentStartAnytime
- TwoThreeHoursPerWeek
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